{"id":1734,"date":"2018-06-11T09:42:29","date_gmt":"2018-06-11T09:42:29","guid":{"rendered":"https:\/\/blog.revcontent.com\/?p=1734"},"modified":"2024-05-01T15:46:34","modified_gmt":"2024-05-01T15:46:34","slug":"most-common-branding-mistakes-how-to-avoid-them","status":"publish","type":"post","link":"\/blog\/most-common-branding-mistakes-how-to-avoid-them\/","title":{"rendered":"Most Common Branding Mistakes & How to Avoid Them"},"content":{"rendered":"
Your brand says a lot about your company. It tells the story of your business, communicates your message to your target audience, and it visually represents you to the rest of the world. No pressure, but your branding is important<\/a>! <\/span><\/p>\n The ultimate goal of branding is to get people to feel a certain way when they come across your business —\u00a0 whether it\u2019s your website, social media or online content — and to associate those feelings with your brand down the road. <\/span><\/p>\n Here’s how to avoid the most common mistakes businesses make with their branding.\u00a0<\/span><\/p>\n When we think of branding, we usually consider logos, web design, fonts, and colors. These will all create a visual representation of what your brand stands for, so it\u2019s important to maintain consistency across the board. <\/span><\/p>\n Your business card, website, social media, or anything else that represents your brand should use the same branding in order to create a strong, identifiable brand identity<\/a>. Inconsistency across your website or social media will end up confusing people and make it harder for them to identify you among other brands. <\/span><\/p>\n Figure out which branding elements you want to use and then make sure to implement them across all of your products and marketing efforts. <\/span><\/p>\nInconsistency<\/b><\/h2>\n
You Don\u2019t Know Your Audience<\/b><\/h2>\n